One of the critical steps in selling is understanding the buyer, their problem, and the motivation for change. Or if there is any motivation for change. We often talk about wants versus needs or...

It seems like the pandemic caused people to place more value on their time. Even visiting favorite restaurants were affected. The question soon became, "Do we want to eat in or order...

Your business is like a garden.

As a leader, you either seed and feed your culture or deal with the weeds in your culture. You are preparing the garden and are the ultimate gardener. Are you...

Published: September 30, 2022 

Grand Rapids, Michigan/United States - 9/26/2022 - Blue SalesFly, a strategic sales development company, has teamed up with Membrain, the sales enablement...

Many say they are “Growth Minded” or “Growth Oriented.”

But they are wrong.

Why, Carol Dweck, the author that made the term famous says,

“Everyone...